George Barna
Barna Research
"The difference was in the rates of turnout of each segment. Although the born again population constitutes just 38% of the national population, it represented 53% of the vote cast in the election. If the born again public had shown up proportional to its population size, Senator Kerry would have won the election..."
[If you've followed my blog post below: "What more could a (white) evangelical ask for?", you'll understand why I also found the following very interesting...]
"However, a key comparison is the shift over the past four years among born again blacks. In 2000, this segment rallied behind Mr. Gore by a 92% to 7% margin. In the current election, the margin of preference was reduced to 85% to 15%. That reflects a doubling of the percentage of the black born again vote delivered to Mr. Bush."
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